The Kardashians: a drama-filled billion dollar family that has defined pop culture for the past two decades. This family has risen in popularity through rocky marriages, divorces, children and business ventures. Running 20 seasons long, their reality television show “Keeping Up with the Kardashians” ended in late June of 2021. In 2022, it is almost impossible to avoid the family updates that are shared on social media or to the press.

As a full disclaimer, I am not a frequent Kardashian media consumer. The family tree alone is one that gives me a headache. I have bought one Kylie Cosmetics lipstick, which I thought to be cakey and dry in its texture. However, the brand is vegan and cruelty-free, which I fully support in everyday purchases.

The Kardashian family does not deserve nearly the amount of attention they get daily. Their entire job is to provide entertainment to a mass audience, but other artists, authors and entrepreneurs are creating much more entertaining, original content.

Their separate relationships are treated as a part of life which is supposed to be celebrated or mourned by the general public. This is damaging to people’s mental health, short and long-term, as it encourages highs and lows in moods. Fans should not have to be waiting on the edge of their seats to know what baby name was chosen next.

The Kardashians are doing more harm than good. The Karsdashian-Jenner family feeds the never-ending funnel that is glamorizing every aspect of life on social media. Their portrayed image of being “perfect” all the time is not realistic for anyone. The family gets botox and lip fillers, and posts FaceTuned photos to millions of people.

Their social media posts create unrealistic body image standards. Young people may try to look older, or more grown, when they are only young teenagers. Kids and teenagers should be able to be young without the pressure from fashion and beauty moguls breathing down their necks.

The phase of being a “tween” is being lost in tight clothes and faces full of makeup, which, while it’s a typically embarrassing time, I think it’s rather disappointing to miss out on that authentic tween stage. If you no longer get the chance to be awkward while becoming a teenager, then there is no room for knowing what you genuinely enjoy.

Now, I am not trying to diss the Kardashian family completely. I understand this may be a bonding experience for some families. Their family life could make others’ seem much more manageable than it really is. If the Kardashians have always been there to pull you out of a dark spot, I urge you to return to their media to comfort you in your hard times.

The series “The Kardashian’s” — including Kylie Jenner, Kendall Jenner, Kris Jenner, Kim Kardashian, Kourtney Kardashian, and Khloé Kardashian — is returning after their brief hiatus away from reality television. On April 14, the show will launch on Hulu, then Disney+ internationally and Star+ in Latin America.

“The Kardashian’s” series promotes that all walls will be shattered — so millions might still tune into the promise of broken glass.