OPINION: It’s not weird to not watch the Super Bowl
February 15, 2023
I did not watch the Super Bowl. I don’t think it’s that big of a deal, but numerous people I know were shocked by this fact.
There were two different reasons people were surprised. First, the football element. Now, I’m not anti-football, but I personally have zero interest in watching a football game that my local team is not playing in,. If someone gave me free Super Bowl tickets, I would go, obviously. It is the Super Bowl, after all.
The second reason people were surprised is far stupider:
“But you’ll miss the commercials.”
Are we that controlled by capitalism that I should desire to be advertised to for four hours straight? That’s not to say that I didn’t watch any of them online, but we live in the digital era – I can just Google “Breaking Bad Popchip Superbowl Commercial.” There’s no reason for me to dedicate hours of my life just to see Walt and Jesse show up, especially when they showed up in Better Call Saul.
On top of that, the commercials are terrible now. For the past few Super Bowls that I have tuned in to they have all felt algorithmically generated to get Generation Z to make memes out of them. They are simply not entertaining.
The only other argument for watching the game is to do so at a social function — but those are all horrible. The lowest common denominator of parties, each Super Bowl get-together results in two camps forming: people there for the game and people there for the commercials, and then the two camps get mad at each other for talking during the portion they are trying to watch.
Lastly, the half-time show. I mean no disrespect to Rihanna; I wish her nothing but the best and she is a close personal friend. However, every recent halftime show I have watched has been, for lack of a better term, fake. They aren’t even performing the music live, they’re just lip syncing.